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AI Smart Search & AI Says Are Live: Find and Pitch Real Estate Leads Faster

Two new AI tools — now available to every my +plus leads member — turn lead discovery and call prep into seconds, not minutes.

After a successful Beta, AI Smart Search and AI Says are now rolling out to every my +plus leads account. Together they cut the two biggest time sinks in real estate prospecting: digging through filters to find the right leads, and researching each property before you dial.

Here’s what’s new and how to use them.

AI Smart Search: Plain-English Lead Filtering

Building a targeted lead list used to mean clicking through filters one at a time — zip code, equity bracket, owner-occupied vs. absentee, property type, year built. AI Smart Search replaces that with a single sentence.

Type what you want into the AI Search Bar at the top of any page in your portal:

  • “Out of state owners in 78704 with high equity”
  • “Free and clear properties in 78704”
  • “Single family homes in Austin with absentee owners and low equity”
  • “Empty nesters in Austin with high equity and owner occupied”

The AI interprets your query, applies the right filters across our Neighborhood Data, FSBO, and Expired datasets, and returns matching leads in seconds.

What makes it different

  • AI Agent panel — A side panel explains exactly which filters were applied and why, so you’re never guessing what the AI did.
  • Continue searching — Refine results conversationally (“only owners who’ve held for 10+ years”) without starting a new query.
  • Smart suggestions, recent searches & saved lists — A dropdown shows intelligent autocomplete, your search history with timestamps, and quick access to lists you’ve saved.
  • Save, sync, export — Save any AI search as a named list, push leads directly to your CRM (Follow Up Boss, BoldTrail, Real Geeks, and more), or export to CSV.

Pro tip: The more specific your search, the better the results. Include zip codes, equity levels, property types, and owner status for the most targeted leads.

AI Says: One-Click Property Briefings

Once you’ve found a lead worth a call, AI Says turns every data point we have on the property into a ready-to-use briefing.

Click generate on any listing — from either the Summary View or the Property Details tab — and you get a two-part output:

Property Summary

Condition, recent updates, lot features, ownership history, and motivation indicators — the context you’d otherwise have to assemble by hand.

Pricing & Positioning Insights

Equity position, predictive sale indicators, pricing analysis vs. estimated values, and recommended angles to focus on during outreach.

The result: a personalized hook in seconds. Mention a specific feature of the home, acknowledge a long ownership tenure, or reference the pricing gap — and open the call with relevance instead of a generic script.

Want it automatic?

If you’d rather not click generate on every listing, you can turn on auto-generation:

  1. Go to Settings & Help → Options/Preferences
  2. Scroll to Additional Settings
  3. Check Automatically Generate AI Says Content

AI Says will then run on every listing you open.

A Note on Augmentation Credits

AI Says and AI Smart Search draw from your Augmentation Credits, visible in the lower-left of the portal under Settings & Help. Auto-generation can use your free Basic AI credits quickly across large lead lists, so if you want richer, more detailed summaries — or a higher allowance — you can upgrade to Premium AI directly from the credits meter. 

Why This Matters for Real Estate Prospecting

Most agents lose hours every week to two activities: building lead lists and researching properties before they dial. Both are necessary; neither generates revenue on their own. AI Smart Search and AI Says are designed to compress that prep work so more of your day is spent actually on the phone, in front of homeowners, and winning listings.

Whether you’re working FSBO leads, Expireds, Preforeclosures, or canvassing a farm with Neighborhood Data, both tools are live in your portal today.

Frequently Asked Questions

 

What is AI Smart Search?

AI Smart Search lets you search your my +plus leads data using plain English. Instead of manually setting filters, type a natural-language query like “out of state owners in 78704 with high equity” and the AI builds the search for you.

What does AI Says do?

AI Says analyzes every data point on a property and generates a two-part briefing: a property summary covering condition, history, and motivation indicators, plus pricing and positioning insights with recommended pitch angles for your outreach.

What's the difference between Basic AI and Premium AI?

Basic AI is included free and works for occasional AI Says summaries and AI Smart Search. Premium AI provides richer, more detailed property briefings and a significantly higher monthly credit allowance — ideal if you turn on auto-generation or work through large lead lists daily.

Are these features available to all users?

Yes. Following a successful Beta, both AI Smart Search and AI Says are now live for every active my +plus leads account using FSBO, FRBO, Expired, Preforeclosure or Neighborhood Services.

Do these features use my Augmentation Credits?

Yes. Both AI Smart Search and AI Says draw from your Augmentation Credits, which are visible in the lower-left of the portal under Settings & Help. If you find yourself running low or want a higher allowance, you can upgrade to Premium AI from the credits meter at any time.